Speakers

Goryacheva Olena

Head of the Communications and Public Relations Department of OTP Bank JSC

Since 2010, she works in communications field in the bank sector. She started her PR career as a proofreader and translator of the PR and Communications Department in OTP Bank, then took the press secretary position. In 2014, she became the head of the bank’s press service. Due to her work in challenging crisis conditions, she got the opportunity to master the PR algorithms under various conditions and constraints. OTP Bank’s press service, first with the participation of and then headed by Olena Goryacheva, was recognized as one of the most professional in the banking market, in the opinion of journalists and community members, and the bank was acknowledged for the quality of created media field ("media esthete").