Mykola Rogynets graduated from the National technical university of Ukraine «Kyiv Polytechnic Institute». He holds a Master’s degree in information security. His professional interests include new media, namely online video. He can boast 11 years of experience in management of marketing and sales. For the last 9 years he has been working in the areas of information technologies and new media. Currently he is the Chief Marketing Officer and the strategist of video-bloggers’ festival «VideoHeat». Mykola Rogynets is a certified YouTube expert in Audience Growth and Digital Rights. He took part in launching one of the first multichannel YouTube networks AIR in the Russian-speaking Internet. He teaches in the video-blogging academy AIR and other customized projects in social media / online media. He is the author of the YouTube channel «Let Them Watch».