Speakers

Chernenko Tetiana

Tetiana Chernenko has been in marketing for over 20 years, and she has held managerial positions in national and global companies for 15 years. Before joining the Watsons team, she was employed as strategic marketing director by Alfa-Bank JSC. She used to work as head of marketing departments for Universal Bank, FUIB, Elite-Strauss Ukraine, Marcom, Chumak Company. Ms. Chernenko is an expert on developing strategies, segmentation, launching and promoting new businesses and products, managing brands and communications (PR/IR), understanding and servicing clients, forging an HR brand, implementing innovations.